
Ford Motor Company released its year-to-date sales report for September that revealed a rise in sales for its Ford
Fusion automobile. The Ford Fusion was released earlier this year and has shown a steady increase in sales ever
since. Moreover, the total number of hybrid sales is up by 73 percent, in comparison to the same period last year.
The automaker also announced that about 60 percent of Ford Fusion sales were from non-Ford owners.
%u201CHybrid customers increasingly are considering Ford,%u201D Ford's marketing manager, David Finnegan, said in a
statement. %u201CMore than 60 percent of Fusion Hybrid sales have been from non-Ford owners, and more than half of
those are customers coming from import brands, mostly from Toyota and Honda,%u201D Finnegan added.
The auto industry was hurt the most last year due to the economic recession. However, the recent sales report could
indicate that the economy is slowly recovering. Automakers are in a race to meet higher fuel-efficient demands for
new vehicles as some financial analysts forecast a rise in oil prices.
If more than half of the Ford Fusion sales are from other automakers, including Toyota and Honda, it will be
interesting to see their sales reports as well. New car incentives, including the government's Cash for Clunkers
program, helped drive vehicle sales to new levels not seen since early last year. Most consumers are convinced that
new fuel-efficient cars will not only save them money at the pump, but will eventually reduce our dependency for
foreign oil.
Ford Fusion is a midsize car that is priced around $27,000. In fact, Ford's latest TV campaign promoted it as the
most fuel-efficient midsize hybrid car, and it still is. The automobile can achieve up to 41 miles per gallon. The
vehicle can also be powered by its electric motor at speeds up to 47 MPH (miles per hour). While powered by its
electric motor, the gas engine is automatically turned off to save gas.
The Fusion is designed to travel more than 700 miles on a single tank of gas. However, new driving techniques can
be used to increase the mileage, that include slower acceleration and braking. Last April, Ford took the 2010
Fusion on a road trip and achieved more than 1,440 miles on a single tank of gas. The automaker proved that the car
is more than capable of doubling its mileage to 80 MPG by using the new driving techniques.
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